#1 Analysis: Who is your target customer? A very central question to which I get the same answer in almost every conversation. "Hm, actually everyone." No. A good service or product offer is always solution-oriented, i.e. it solves a needs…

5 common mistakes in online marketing 1. the measurement of non-relevant indicators The visibility index (SI) is not an SEO traffic index or KPI! The visibility index says absolutely nothing about the performance of a website or its visito…

The digital marketing consulting firm Digital marketing offers enormous potential for companies. Often, however, the opportunities are not recognized or not used. My specialization as a digital marketing sparring partner is the holistic co…